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Product Sampling creates customers!

Properly done, product sampling is the single most powerful way to generate awareness, product trial and first-purchase conversion to brand loyalty in fast moving consumer goods (FMCG).


Product sampling has a powerful motivational influence on consumers, touching core beliefs, values, and attitudes so as to inspire a strong bond and morale obligation. The psychology cuts to the very nature of human behaviour.

FMCG Pharmacy (OTC) Beverages
Confectionary Oral Hygiene Beauty Products
Snacks Convenience food Cosmetics
Household Hygiene Personal Grooming Household Care
Detergents Perfumes Packaged foods
Edibles, etc.    


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